Show Your UMass Pride with UMass Gear


UMass Online Store


Wear Maroon and White. Show your true colors and order your UMass apparel and swag on our NEW online store. Shop online anytime.

YourWineStore – From our vineyards to your doorstep.


Find 250+ premium wines from 45+ certified sustainable wineries around the world. Explore diverse varieties, regions and producers at a wide range of price points. Our wines are known for their distinguished quality, consistently receiving high scores from wine critics and dominating Top 100 lists in the US and abroad. UMass alumni enjoy 20% off all wine PLUS only $10 flat-rate ground shipping.

Project RePat promo

Project Repat


Preserve your favorite UMass t-shirts into a quilt with Project Repat, a UMass alumnus-owned business. Each quilt is made in the USA by someone making a fair and living wage. Learn more.